Crunchpad was a far superior name. Unless theyre hoping religious puns bring it more press.

And notice that the website title is "The Joo Joo". So, is it spelled "JooJoo" or "Joo Joo"?

And they don't even have joojoo.com How can you pick a gooft name like that and not even own the domain? It's a Korean site...

That's what happens when you pick a name at the last minute without doing proper market research. At least it's not called "JooPad".