Do you know if these kinds of interactive content perform better (ie clicks/shares/views) vs other forms, ie longform or just plain data visualization pieces? I personally enjoyed it a lot.
This isn't really my area of expertise - we have people at the company dedicated to studying this kind of thing in far more detail than I know how, who may end up reading this - hi! - so I don't want to speak out of turn.
But in my experience there's a lot of variation - things like this interactive aren't as tied to the news cycle as many articles are, so it won't peak as high but may make up for it in longer term traffic.
