Apple works hard on power efficiency. You don't get high battery life for free. Memory usage may get less attention, but, for example, they do 'swap' to memory by compressing pages (does it help? I wouldn't know. Read http://dfrws.org/2014/proceedings/DFRWS2014-1.pdf)
Edit: oops. That paper isn't evaluating performance, as I thought it would.
Edit: oops. That paper isn't evaluating performance, as I thought it would.