> but substack is mostly just another twitter low-engagement farm

That, plus it's also full to the brim with LinkedIn-esque AI slop. There are still some decent writers there, for sure, but Substack is going downhill fast as more grifters join the platform in the hopes of making a quick, easy buck.

How are you using it such that you even encounter writers you don't know?

Via Substack's own recommendation algorithm, Substack Notes, and by perusing the leaderboards, both of which have been a thing on the platform for a while now. Substack's social media side is very Twitter-esque. Writers you follow "restack" publications (some of which are full of AI slop, unbeknownst to the restacker) and the algorithm also inserts "writers" you haven't encountered into your feed. ("Writers" is in scare quotes for a reason.)

So—why do you use these features if you don't like them?