High end shops live off reputation alone. Usually they’re started by a very skilled mechanic who does racing or some other specialty automotive hobby.
The exit plan for these guys is usually to sell the shop. Most buyers are usually skilled white collar workers looking for a new hobby. The shop folds after that because they no longer have the same connections to the specialty community.
You can get business outside of the specialty auto scene. In fact, it’s required since that’s what actually makes money. Google reviews and word of mouth are king here.
So do you remove the owner from the customer experience? I wouldn’t. But if you are going to do that, then, understanding the risk is important.
The exit plan for these guys is usually to sell the shop. Most buyers are usually skilled white collar workers looking for a new hobby. The shop folds after that because they no longer have the same connections to the specialty community.
You can get business outside of the specialty auto scene. In fact, it’s required since that’s what actually makes money. Google reviews and word of mouth are king here.
So do you remove the owner from the customer experience? I wouldn’t. But if you are going to do that, then, understanding the risk is important.