I use MixPanel in my apps and found it to be very easy to implement and use: https://mixpanel.com/docs/integration-libraries/iphone

I heard Mixpanel is cool alright, have you tried flurry? How do they compare?

I haven't tried Flurry. I had Mixpanel working so fast I didn't even bother with anything else.

Okay,thanks for the input. Will keep mixpanel in mind!

Google is beta testing a new version of google analytics specially made for apps, it's great. Unfortunately they're making it available to a small group of users for now, afaik.

Sounds great, I am a big fan of google analytics. Will keep an eye out for the launch of the mobile specific one, but for now I guess I will go with flurry.

For people who have used flurry..Did the data collected turn out to make an actual difference in your revenue/downloads?

I have added a bunch of custom events to my flurry analytics but in the end the amount of active users, session length and device type has helped us make very important decisions moving forward. Also it makes it so you don't have to wait a day to see your new user count.

Try Flurry

Thanks for the advice, have you used it? Any downsides to using flurry? Their website says they are free, but they must make money somehow? Is my data safe?

I've used flurry, its simple to implement and easy to generate custom events for, probably less than 15mins to basically get started.

It is free, I assume your data is safe. They do other services outside of analytics, such as ad trafficking etc., which I assume is how they make their money.

Thanks for that info,just signed up to flurry this morning. Currently reading up on events and their importance in iOS analytics. Is it worth integrating them at the beginning or should I wait to see what I should track before putting events in?It seems like flurry will give me all the data I need with or without events?

The very basic use of Flurry is the most important and unless you have some very important event you need to track then I wouldn't worry about it to start. One case I needed to use custom events was when I had a big operation that could be canceled out of within the app. I used custom events to track how many people started compared to finished which was helpful.