One of the things that we did at Kapwing (https://www.kapwing.com) was manually edit videos using our own platform and sharing these videos with bloggers to try to convince them to use Kapwing. We could create a relevant video from an article that they wrote, and then share them the link to the project so that they could edit it directly with our tool.
Another random thing we did was try to make chalk posters on the streets of SF. We chalked our logo out in front of the 4th and King Caltrain station so that tech people would see it when coming out of the station. Unfortunately, that only worked for a day though, because the SF crews are very good at powerwashing the sidewalks.
Another random thing we did was try to make chalk posters on the streets of SF. We chalked our logo out in front of the 4th and King Caltrain station so that tech people would see it when coming out of the station. Unfortunately, that only worked for a day though, because the SF crews are very good at powerwashing the sidewalks.