Who was the famous thinker who said less words are better?

And please see my comment up a level but still below my original comment. Long to story, the IC, by definition, shouldn't be afraid to use the word meta-cognition; it ultimately exposes its analysts to another area of study that could / would broaden then. The irony being, this is what this book is championing.

If the IC is too good for dog fooding then we're all in big trouble.

Imagine someone coming up to you with no internet available and asks you, "What is metacognition?". What would be your answer?

Isn't that easy to understand the meaning of the whole word if you just try to understand the parts? If someone is not educated, you just explain the meaning of "meta" and "cognition" and after that they can just infer the meaning by themselves. These are relatively popular words.

Not educated? Wouldn't that then be:

Not Thinking About Thinking?

IDK. Given the intended audience, as well as the general process / mindset he's championing I don't ssee how meta-cognition is a tough word. I mean, if you don't know it doesn't that literally force you to reconsider your thinking.

Meta-cognition - given the source, the target audience, the subject matter and the context is hardly a fancy word.