The word ’Junior’ killed the Junior Developer. Nobody wanted to have that title and it was also an easy target for recruiters to hire them away promising software developer roles.
In many of the companies I worked for in the past, the word "senior" was also seen as an alternative to a pay raise.
One telco I worked for opted to change the title from developer to senior developer for five people in one year, this is on a 15 person team, where 4 people where already senior developers. The title change was seen as an alternative to a pay raise, equal in value.
Personally I don't care about titles and I prefer to just have the title of developer, and no "junior" or "senior" prefix. It's not helpful anyway, you just use the salary to compensate for the difference in skill levels.
