I got out between $30 and $40. I had a hard time reading the tea leaves on the Bezos reality distortion device. :)

On a positive note, the proceeds paid for my honeymoon and the balance went into Apple and Red Hat, both of which did good!

Proceeds? Going from $120 to $30 is not generally considered a profitable venture.

$30>$12!

The 90s were fun and a learning experience. I was working in the mall while going to school, feeling like a financial genius for day-trading at a DSL kiosk at lunch. Amazon was money lost, but also money gained!

I rolled a couple thousand dollars into many multiples of paper profit. I pulled some out occasionally and put it in savings bonds, thanks to the constant nagging of my grandparents, so everything I lost was money I never really had.

You said you went from $120 to $12 and then from there, back up to $30. I'm not sure how you do your math, but I can assure you that is a net loss of 75% and nothing more.