Sounds like you can't sell the product then. Maybe the product is bullshit and it should not be on the market. General sentiment in the comments says the product is bullshit and can't work. Maybe it's correct. Or maybe you should be smart about it somehow and invent a contingency plan and legal structure that doesn't involve putting that much money into escrow. And everybody who isn't that smart will become rich.

Imagine you have 10k and want to become rich by building a luxury appartement building. Can you start selling property titles without first having funding? Can you raise capital, sell not-yet-existing properties, then close up and expect everything to be okay?